Canva Growth Strategy: Democratizing Design to $40B Valuation (Case Study Analysis)
In September 2021, Canva announced a $40 billion valuation after a $200 million funding round—making it one of the world’s most valuable private tech companies. But just eight years earlier, Canva was a scrappy Australian startup challenging Adobe’s decades-long monopoly in design software. How did a browser-based design tool with drag-and-drop simplicity grow from 50,000 […]
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